Zynga Announces Entry into New Game Types
Apart from the six month period dip of £173,000 net profit and 34 million unique monthly users compared to last year, they've announced the creation of a new brand. Zynga Sports 365.
Under that brand they plan to publish all sports-related games. Which have already begun coming, with a multi-year NFL-licence. With the license they can bring real American football teams and players (including likenesses) to mobile markets. Their first title NFL Showdown has launched in some territories already and sounds like an American version of Football Manager.
Zynga have also signed a multi-year deal with Tiger Woods to bring a certain activity to mobile - can you guess? No, not that - golfing! They expect to launch it - whatever it will be - in early 2015.
Yet another multi-year deal will also be bringing Looney Tunes to mobile with an endless runner - which will see release "close to the holiday season".
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