Wink Bingo's New Website - A Review

As we now fully enter the era of high definition and super-fast internet connections, bingo providers can be more adventurous with the service they offer. They can also easily update the amount of detail and number of features they can fit into both the website and gameplay. Online bingo companies are using this change from high street to website to their advantage. They are ensuring that their offering is both up-to-date and future-proofed as more and more people opt for phone and tablet over a trip to the bingo hall.

Wink Bingo has been on the online bingo scene since 2008, and is part of 888 Holdings, one of the UK's biggest online gambling providers. Its site instantly performed very well, signing up 60,000 active players within two years, as Wink Bingo became a market leader. This was also thanks to both successful advertising campaigns and a well-designed, unique website. Now, it’s one of the biggest bingo brands in the world, boasting a huge number of devoted players and a new website that is helping attract new players each day.

A whole new look

Wink Bingo is awash with eye catching designs and colour

In a world where online gaming is now ubiquitous, websites need to really stand out from the crowd. There are lots of providers out there trying to offer the best deal – and having something that is completely different to the norm has been a big aim for Wink Bingo. Its new look website uses a mix of familiarity and innovative design to give everything a fresh look and feel, with a new Pop Art style used throughout the website, as well as across its mobile apps.

The welcome page is now awash with colourful, vibrant images that certainly have the wow factor, and they even help to make the page more navigable and easier to access on smaller screens. Players still have instant access to their favourite games without too many menus to navigate. All of the latest promotions and bonuses are also clear and easy to see. There's even a newbies room where new players can enjoy some great introductory offers.

The Pop Art style that’s already well embedded in Wink Bingo’s new brand is really brought to life with the fun illustrations and colourful text found throughout the website and the apps. However, they also serve a second purpose, making it much easier to find particular games or offers and making sections nice and clear.

The best bits just got better

The big difference between the Wink Bingo experience and that found at other online bingo providers is the additional content it provides. Some other operators seem only interested in deposits and visitors spending as much money as possible – however, the same can’t be said of Wink Bingo, which goes the extra mile by creating interesting, informative and overall helpful articles to boost the customer experience and player returns. Content is accessed from the bottom of the page, with the latest and most popular articles displayed clearly, and you can easily access articles which sound interesting with a single click.

Getting help from Wink Bingo is easier than ever on the new site, too. There's a simple selection of options through the menu on the side of the page labelled 'Help', so you can access FAQs and login options. In addition, there are also helpful tips and links to where you can get support with advice about everything from gaming addiction to how to withdraw your winnings. You can expect answers straight away without having to fill in endless web forms with both the support email address and a freephone number for any general questions or help playing the games.

The menu is also where you'll find all of the other great Wink Bingo games, including online slots, so you can try your luck with any bingo winnings on the huge selection of virtual slot games.

Wink Bingo's real stand-out feature has always been its lively online community, which makes online gameplay much closer to the real-life bingo hall experience. This is thanks to easy access to conversations about bingo in fun and vibrant forums, as well as pretty much anything else imaginable. All of these great functionalities are still available for members, and the new layout makes accessing the community and becoming part of conversations really straightforward.

Mobile and tablet

The good news is that the mobile apps have been updated with the new styles too, so you don't just need to be at a computer to get in on the action. This aspect of Wink Bingo's online offering needed to be spot on, due to the high number of mobile users, and it’s absolutely nailed it here. The mobile phone app has a similar style to the website, with the same great Pop Art pictures and text – and it’s super fast and responsive, making it simpler than ever to play your favourite games from the comfort of your own home, or on the move. The mobile app makes everything look a lot smoother, and the change in layout makes getting straight into playing games miles easier, the app is available through both the Google Play Store and the Apple App Store. Users playing through a tablet will also be left impressed; when everything is scaled up there is no stretching or functionality problems on the bigger screen.

And every piece of content is in an easy to access place – thanks to the new menu. You can therefore spend less time navigating through the old deposit menus and options screens and more time playing bingo or slots.

The same great features are still here

The site revamp at Wink Bingo may have changed the look and feel of its site and apps completely. However, the same easy-to-access, quick and most importantly fun gameplay is still just as good as it was before. Wink has not chopped and changed any of the best features, and the layout means that playing is better than ever. So if you're a regular Wink visitor, or you just fancy trying out something new, then give the new look website a try today. There's even a free bingo section – so you can give it a go before depositing any of your own money. When you’re feeling confident, you can start putting your money where youth mouth is – and see how many opportunities to win big there really are.